About Me

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anubhab rahman

EVP & Chief Human Resources Officer

I believe HR earns its seat at the table when it improves both business performance and the employee experience, not one at the expense of the other. Over 20+ years across banking, fintech, diversified businesses, healthcare and the development sector, I have learned one consistent truth: organizations don’t transform through strategy decks. They transform when people trust the system enough to change how they work.

Today, as EVP & Chief Human Resources Officer at Nagad, one of Bangladesh’s largest mobile financial services platforms, I work with the CEO, Board and senior leadership to position People & Culture as a business and growth lever, not a support function. Digital HR. Performance architecture. Leadership pipelines. Organizational design. Culture at scale. That is the mandate.

What I have built:

At Daffodil Group, one HR governance framework and a 7-module HRIS for 54 business concerns and 6,600+ employees. HR response time fell by 60%.

KPI-linked performance and 9-box talent reviews at Daffodil, competency-based KPIs at Eastern Bank, and job evaluation at AFC Group that replaced 167 job groups with 13 bands, making pay fairer and easier to explain.

At Eastern Bank, a behavioral competency framework and the peoplEBL HR app; 4,500+ professionals trained, 250+ future leaders coached, and a “Home of Happiness” employee experience.

Organizations don't transform through strategy decks. They transform when people trust the system enough to change how they work.

anubhab rahman (2)

Honors & awards

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Achieved Outstanding Performer Award 2026 at Nagad Ltd.

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Achieved Outstanding Performer Award 2024 & 2025 at Daffodil Group

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Achieved Outstanding Performer Award 2022 at EBL PLC

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Special Recognition from the MD & CEO

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CEO's Award 2021 at EBL

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Achieved Outstanding Performer Award 2021 at EBL PLC

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